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	<title>broughton EAP</title>
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	<link>http://www.broughtoneap.co.uk/wordpress</link>
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	<pubDate>Mon, 25 Jan 2010 15:26:02 +0000</pubDate>
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		<title>Mars Chocolate takes delivery of an AHU50&#8230;</title>
		<link>http://www.broughtoneap.co.uk/wordpress/?p=45</link>
		<comments>http://www.broughtoneap.co.uk/wordpress/?p=45#comments</comments>
		<pubDate>Mon, 25 Jan 2010 15:22:53 +0000</pubDate>
		<dc:creator>admin</dc:creator>
		
		<category><![CDATA[Uncategorized]]></category>

		<guid isPermaLink="false">http://www.broughtoneap.co.uk/wordpress/?p=45</guid>
		<description><![CDATA[
Mars Chocolate in Slough have recently taken delivery of an AHU50 50kW air handling unit, with the promise that should it perform as well as expected then it could be the first of many.  As you can see from the picture the AHU50&#8217;s compact dimensions and manageability are quite unique and it&#8217;s these features which [...]]]></description>
			<content:encoded><![CDATA[<div id="attachment_46" class="wp-caption alignnone" style="width: 226px"><a href="http://www.broughtoneap.co.uk/wordpress/wp-content/uploads/2010/01/ahu50-resize3.jpg"><img class="size-medium wp-image-46" title="AHU50" src="http://www.broughtoneap.co.uk/wordpress/wp-content/uploads/2010/01/ahu50-resize3-216x300.jpg" alt="AHU50" width="216" height="300" /></a><p class="wp-caption-text">AHU50</p></div>
<p>Mars Chocolate in Slough have recently taken delivery of an <a href="http://www.broughtoneap.co.uk/index.php/air-handling-units">AHU50 50kW air handling unit</a>, with the promise that should it perform as well as expected then it could be the first of many.  As you can see from the picture the AHU50&#8217;s compact dimensions and manageability are quite unique and it&#8217;s these features which have been key to it&#8217;s specification within the Mars complex.</p>
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		<title>FF125 First Pictures</title>
		<link>http://www.broughtoneap.co.uk/wordpress/?p=38</link>
		<comments>http://www.broughtoneap.co.uk/wordpress/?p=38#comments</comments>
		<pubDate>Wed, 20 Jan 2010 11:16:16 +0000</pubDate>
		<dc:creator>admin</dc:creator>
		
		<category><![CDATA[Uncategorized]]></category>

		<guid isPermaLink="false">http://www.broughtoneap.co.uk/wordpress/?p=38</guid>
		<description><![CDATA[Ever since our  mailshot went out last month we&#8217;ve been inundated with requests for pictures and information on the new FF125.  Originally designed to help E.on improve the start up and efficiency of the giant turbines in their powerstations marketing decided to include it on the mailshot as there might be a market for [...]]]></description>
			<content:encoded><![CDATA[<p>Ever since our  mailshot went out last month we&#8217;ve been inundated with requests for pictures and information on the new FF125.  Originally designed to help E.on improve the start up and efficiency of the giant turbines in their powerstations marketing decided to include it on the mailshot as there might be a market for it.</p>
<p>Well, to say it&#8217;s caused something of a storm is an understatement.  The phone has been ringing off the hook with enquiries for pictures and information with directors from more than one large hire company coming down to see the units before they go off to Eon.</p>
<p>The problem we&#8217;ve had with getting properly taken pictures and literature put together is that no sooner have they come out of test then they&#8217;re loaded on to wagons for delivery.  However due to the demand we&#8217;ve had we&#8217;ve decided to released  a couple of sneaky pics, just to whet the appetite.</p>
<p><a href="http://www.broughtoneap.co.uk/wordpress/wp-content/uploads/2009/11/picture-010.jpg"><img class="alignleft size-medium wp-image-39" title="picture-010" src="http://www.broughtoneap.co.uk/wordpress/wp-content/uploads/2009/11/picture-010-300x225.jpg" alt="" width="300" height="225" /></a> <a href="http://www.broughtoneap.co.uk/wordpress/wp-content/uploads/2009/11/picture-008.jpg"><img class="alignright size-medium wp-image-40" title="picture-008" src="http://www.broughtoneap.co.uk/wordpress/wp-content/uploads/2009/11/picture-008-300x225.jpg" alt="" width="300" height="225" /></a></p>
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		<title>Broughton Help New Boeing 787 Takeoff!</title>
		<link>http://www.broughtoneap.co.uk/wordpress/?p=34</link>
		<comments>http://www.broughtoneap.co.uk/wordpress/?p=34#comments</comments>
		<pubDate>Thu, 11 Jun 2009 14:21:33 +0000</pubDate>
		<dc:creator>admin</dc:creator>
		
		<category><![CDATA[Uncategorized]]></category>

		<guid isPermaLink="false">http://www.broughtoneap.co.uk/wordpress/?p=34</guid>
		<description><![CDATA[


The global airline market has suffered massive changes in the last decade as first the 9/11 attacks then spiralling fuel costs have taken their toll. Nowhere has this been felt more accutely than in the US where no longer can airlines justify large capital outlays and the emphasis is now firmly on efficiency rather than [...]]]></description>
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<p class="MsoNormal" style="text-align: justify;"><strong><span style="font-family: Arial;">The global airline market has suffered massive changes in the last decade as first the 9/11 attacks then spiralling fuel costs have taken their toll.<span> </span>Nowhere has this been felt more accutely than in the US where no longer can airlines justify large capital outlays and the emphasis is now firmly on efficiency rather than speed. </span></strong></p>
<p class="MsoNormal" style="text-align: justify;"><strong><span style="font-family: Arial;"> </span></strong></p>
<p class="MsoNormal" style="text-align: justify;"><strong><span style="font-family: Arial;">Originally announced in the late 1990’s as the Sonic Cruiser and to replace the 767, the Boeing 787 is the latest design from the American manufacturer and the first to address the latest industry requirements.<span> </span>It is a </span></strong><strong><span style="font-family: Arial;">mid-sized, wide-body, twin-engine jet airliner which showcases the latest design techniques.<span> </span>By utilising more lightweight composite materials, aerodynamic imporvements, better engine design and advanced systems they hope to deliver almost 20% greater fuel efficiency than the 767.</span></strong></p>
<p class="MsoNormal" style="text-align: justify;"><strong><span style="font-family: Arial;"> </span></strong></p>
<p class="MsoNormal" style="text-align: justify;"><strong><span style="font-family: Arial;">One of these advanced systems is the new Wing Ice Protection System which has been developed as a collaborative project between Ultra Electronics and GKN Aerospace. <span> </span>As an independent electro-thermal system rather than the cumbersome engine air bleed <span> </span>system traditionally used it not only improves efficiency but offers greater and more accurate control.</span></strong></p>
<p class="MsoNormal" style="text-align: justify;"><strong><span style="font-family: Arial;"> </span></strong></p>
<p class="MsoNormal" style="text-align: justify;"><strong><span style="font-family: Arial;">When dealing with aeroplanes the importance of getting everything right before ferrying hundreds of people around the globe is obviously paramount. There are no margins for error and therefore any test process has to be very specific and above doubt.<span> </span>Part of the test procedure for the new Wing Ice Protection System involved the use of load banks and it was for this that Broughton was approached.</span></strong></p>
<p class="MsoNormal" style="text-align: justify;"><strong><span style="font-family: Arial;"> </span></strong></p>
<p class="MsoNormal" style="text-align: justify;"><strong><span style="font-family: Arial;">The load bank was required to replicate and very accurately mimic the<span> </span>‘real’ load that the Wing Ice Protection System power source will see in actual application.<span> </span>However, unlike a ‘real’ load which can sometimes be unpredictable and random the new load bank has to deliver a managable, constant load.<span> </span>The load also needed to be fully controlled, as did its dissipation. </span></strong></p>
<p class="MsoNormal" style="text-align: justify;"><strong><span style="font-family: Arial;"> </span></strong></p>
<p class="MsoNormal" style="text-align: justify;"><strong><span style="font-family: Arial;">Together engineers from Broughton and Ultra Electronics have, using our 3 phase heater designs as a template, <span> </span>developed a new load bank system to suit these very specific requirements. The new system operates within tolerances as tight as plus/minus 1 Ohm and Broughton has turned them around in super-quick time. They will be operational at Ultra’s Cambridge plant next month, helping to ensure the safety of millions of pasengers over the coming years.</span></strong></p>
<p class="MsoNormal" style="text-align: justify;"><strong><span style="font-family: Arial;"> </span></strong></p>
<p class="MsoNormal" style="text-align: justify;"><strong><span style="font-family: Arial;">With a reputation as a specialist in the design and manufacture of bespoke electric heating and refrigeration equipment, Broughton has a history of working with some of the worlds most high profile organisations.<span> </span>From Aston Martin to Coca-Cola and even the Atomic Weapons Establishment Broughtons engineers have developed numerous solutions for all manner of <span> </span>unique and unusual applications.<span> </span>Being involved in something as special as a new airliner further enhances this reputation and demonstrates the companys commitment and ability to produce quality equipment, wherever and whenever it might be required.</span></strong></p>
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		<title>AHU Press Release</title>
		<link>http://www.broughtoneap.co.uk/wordpress/?p=24</link>
		<comments>http://www.broughtoneap.co.uk/wordpress/?p=24#comments</comments>
		<pubDate>Wed, 22 Apr 2009 09:41:13 +0000</pubDate>
		<dc:creator>admin</dc:creator>
		
		<category><![CDATA[Uncategorized]]></category>

		<guid isPermaLink="false">http://www.broughtoneap.co.uk/wordpress/?p=24</guid>
		<description><![CDATA[  




The AHU30 &#38; AHU50 Portable Air Handling Units
 


Imagine the benefits of having a range of portable air handling units with up to 50kW cooling duties, that fitted through a standard doorway.
Now imagine that these units were manufactured here in the UK and specifically designed for use with a water cooled system.
And what if you could [...]]]></description>
			<content:encoded><![CDATA[<div><strong style="mso-bidi-font-weight: normal;"></strong><strong style="mso-bidi-font-weight: normal;"><span style="text-decoration: underline;"><span style="font-size: 14pt; font-family: Arial;">  </p>
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<p class="MsoNormal" style="margin: 0cm 0cm 0pt; text-align: center;" align="center"><span style="font-size: 14pt; font-family: Arial;"><strong><span style="text-decoration: underline;"><a href="http://farm4.static.flickr.com/3534/3462817848_3c9f98414f.jpg?v=0"></a>The AHU30 &amp; AHU50 Portable Air Handling Units</span></strong></span></p>
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<p class="MsoNormal" style="margin: 0cm 0cm 0pt; text-align: center;" align="center"><span style="font-size: 18pt; font-family: Arial;"><span style="text-decoration: none;"><strong></strong></span></span></p>
<p class="MsoNormal" style="text-justify: inter-ideograph; margin: 0cm 0cm 0pt; text-align: justify;"><span style="font-size: 14pt; font-family: Arial; mso-ansi-language: EN-GB;"><strong></strong></span></p>
<p class="MsoNormal" style="text-justify: inter-ideograph; margin: 0cm 0cm 0pt; text-align: justify;"><span style="font-size: 14pt; font-family: Arial; mso-ansi-language: EN-GB;"><strong>Imagine the benefits of having a range of portable air handling units with up to 50kW cooling duties, that fitted through a standard doorway.</strong></span></p>
<p class="MsoNormal" style="text-justify: inter-ideograph; margin: 0cm 0cm 0pt; text-align: justify;"><strong><span style="font-size: 14pt; font-family: Arial; mso-ansi-language: EN-GB;">Now imagine that these units were manufactured here in the </span><span style="font-size: 14pt; font-family: Arial; mso-ansi-language: EN-GB;">UK</span><span style="font-size: 14pt; font-family: Arial; mso-ansi-language: EN-GB;"> and specifically designed for use with a water cooled system.</span></strong></p>
<p class="MsoNormal" style="text-justify: inter-ideograph; margin: 0cm 0cm 0pt; text-align: justify;"><span style="font-size: 14pt; font-family: Arial; mso-ansi-language: EN-GB;"><strong>And what if you could deliver cold air straight out of the top or from the front (duct or just simply blow) without the need for bespoke metalwork?</strong></span></p>
<p class="MsoNormal" style="text-justify: inter-ideograph; margin: 0cm 0cm 0pt; text-align: justify;"><span style="font-size: 14pt; font-family: Arial; mso-ansi-language: EN-GB;"><strong>Finally, what if they had already been tested by running in one of the countries major fleets for over a year without issue?</strong></span></p>
<p class="MsoNormal" style="text-justify: inter-ideograph; margin: 0cm 0cm 0pt; text-align: justify;"><span style="font-size: 14pt; font-family: Arial; mso-ansi-language: EN-GB;"><strong>Have we got your attention?</strong></span></p>
<p class="MsoNormal" style="text-justify: inter-ideograph; margin: 0cm 0cm 0pt; text-align: justify;"><span style="font-size: 10pt; font-family: Arial;">Broughton EAP is pleased to announce the latest additions to their Mighty Cool range of portable air cooling solutions; The AHU30 and AHU50 portable air handling units.<span style="mso-spacerun: yes;">  </span>With a well established range of heavy duty, portable monobloc and split air conditioning units the new machines are an obvious and complimentary addition to the range.<span style="mso-spacerun: yes;">   </span></span></p>
<p class="MsoNormal" style="text-justify: inter-ideograph; margin: 0cm 0cm 0pt; text-align: justify;"><span style="font-size: 10pt; font-family: Arial;">Every time you buy a Broughton product you’re buying much more than the equipment itself.<span style="mso-spacerun: yes;">  </span>You’re getting the benefit of 30 years of continuous development in the field of air cooling solutions</span><span style="font-size: 10pt; font-family: Arial;"> </span></p>
<p class="MsoNormal" style="text-justify: inter-ideograph; margin: 0cm 0cm 0pt; text-align: justify;"><span style="font-size: 10pt; font-family: Arial;">From the earliest Mighty Cool units Broughton have worked closely with the major names in portable air cooling, taking on board any ideas and suggestions to develop products which enable the industry to work better and more efficiently.<span style="mso-spacerun: yes;">  </span></span></p>
<p class="MsoNormal" style="text-justify: inter-ideograph; margin: 0cm 0cm 0pt; text-align: justify;"><span style="font-size: 10pt; font-family: Arial;">Having listened to the industry Broughton applied the</span><span style="font-size: 10pt; font-family: Arial; mso-ansi-language: EN-GB;"> same ‘out of the box’ thinking that allowed the manufacture of 35,000Btu portable air conditioning using a single 13a supply when convention said it was impossible. They are now ready to revolutionise the chiller rental industry as they did the portable air conditioning market over 15 years ago.<span style="mso-spacerun: yes;">  </span>Broughton can do this by offering equipment which is exactly what is needed to get the job done: </span></p>
<p class="MsoNormal" style="text-justify: inter-ideograph; margin: 0cm 0cm 0pt; text-align: justify;"><span style="font-size: 10pt; font-family: Arial;">Equipment designed and built to accommodate a specific job and not re-engineered from something else will perform at its peak.<span style="mso-spacerun: yes;">  </span>Equipment developed with a footprint approximately a<span style="color: #ff0000;"><strong> fifth the size of its nearest competitor</strong></span> which allows for ease of installation.<span style="mso-spacerun: yes;">  </span>Equipment designed to integrate seamlessly onto an existing chilled water circuit or packaged chiller and deliver up to 50kW of cooled air from a single unit eases space constraints.<span style="mso-spacerun: yes;">  </span>Innovative developments like these allow the industry to deal with an evermore demanding customer base.<span style="mso-spacerun: yes;">  </span></span></p>
<p class="MsoNormal" style="text-justify: inter-ideograph; margin: 0cm 0cm 0pt; text-align: justify;"><span style="font-size: 10pt; font-family: Arial;">Broughton have also never forgotten that users require full after sales backup and offer total spare parts availability, service engineers and full technical support all in English and just a phone call away.</span></p>
<p class="MsoNormal" style="text-justify: inter-ideograph; margin: 0cm 0cm 0pt; text-align: justify;"><span style="font-size: 10pt; font-family: Arial;">With more and more demand for large temporary cooling solutions in applications such as server rooms and emergency backup, Broughton can be relied on to continue showing the same level of enterprise and commitment to the British and European hire markets that they have to date.</span></p>
<p class="MsoNormal" style="text-justify: inter-ideograph; margin: 0cm 0cm 0pt; text-align: justify;"><span style="font-size: 10pt; font-family: Arial;"><span style="font-size: 10pt; font-family: Arial;"><a href="http://farm4.static.flickr.com/3534/3462817848_3c9f98414f.jpg?v=0"><img class="alignnone" src="http://farm4.static.flickr.com/3534/3462817848_3c9f98414f.jpg?v=0" alt="" width="227" height="306" /></a></span></span></p>
<p class="MsoNormal" style="text-justify: inter-ideograph; margin: 0cm 0cm 0pt; text-align: justify;"> </p>
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<li class="MsoNormal" style="margin: 0cm 0cm 0pt; mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;"><span style="font-size: 10pt; font-family: Arial; mso-ansi-language: EN-GB;">30kW or 50kW versions available</span></li>
<li class="MsoNormal" style="margin: 0cm 0cm 0pt; mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;"><span style="font-size: 10pt; font-family: Arial; mso-ansi-language: EN-GB;">Multi speed fan control</span></li>
<li class="MsoNormal" style="margin: 0cm 0cm 0pt; mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;"><span style="font-size: 10pt; font-family: Arial; mso-ansi-language: EN-GB;">600mm x 320mm footprint (30kW)</span></li>
<li class="MsoNormal" style="margin: 0cm 0cm 0pt; mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;"><span style="font-size: 10pt; font-family: Arial;">600mm x 400mm footprint (50kW)</span></li>
<li class="MsoNormal" style="margin: 0cm 0cm 0pt; mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;"><span style="font-size: 10pt; font-family: Arial;">Duct or blow either vertically or horizontally with our unique reversible grille</span></li>
<li class="MsoNormal" style="margin: 0cm 0cm 0pt; mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;"><span style="font-size: 10pt; font-family: Arial;">Water input/output can be taken from any aspect</span></li>
<li class="MsoNormal" style="margin: 0cm 0cm 0pt; mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;"><span style="font-size: 10pt; font-family: Arial;">Designed and built for purpose in the </span><span style="font-size: 10pt; font-family: Arial;">UK</span><span style="font-size: 10pt; font-family: Arial;"> not reengineered from cheap air sourced imports</span></li>
<li class="MsoNormal" style="margin: 0cm 0cm 0pt; mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;"><span style="font-size: 10pt; font-family: Arial;">Duct 20m as standard</span></li>
<li class="MsoNormal" style="margin: 0cm 0cm 0pt; mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;"><span style="font-size: 10pt; font-family: Arial;">Airflow of 3400 m³/hr (30kW) &amp; 4590 m³/hr (50kW), both at 400 pascals</span></li>
<li class="MsoNormal" style="margin: 0cm 0cm 0pt; mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;"><span style="font-size: 10pt; font-family: Arial;">110v version available</span></li>
<li class="MsoNormal" style="margin: 0cm 0cm 0pt; mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;"><span style="font-size: 10pt; font-family: Arial;">60hz version available</span></li>
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<p class="MsoNormal" style="text-justify: inter-ideograph; margin: 0cm 0cm 0pt; text-align: justify;"><span style="font-size: 10pt; font-family: Arial;">For full details on the complete Mighty Cool range please either call on 01527 597567 or visit the new website at <a href="http://www.broughtoneap.co.uk/"><span style="color: #800080;">www.broughtoneap.co.uk</span></a>. One of the many features you’ll find is a blog to keep the industry abreast of all the exciting projects and developments at Broughton.</span></p>
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		<title>RAC 09: A View from the Front Line</title>
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		<pubDate>Thu, 05 Mar 2009 15:08:41 +0000</pubDate>
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		<description><![CDATA[ 
 
With all the talk of recession and ‘testing economic times’ in the press recently, not to mention some of the industries leading players pulling out, this year’s RAC show was a bit of an unknown quantity. It was also the first real chance for everybody to get together and see how the industry was faring [...]]]></description>
			<content:encoded><![CDATA[<p class="MsoNormal" style="margin: 0cm 0cm 0pt;"><img class="alignleft" src="http://farm4.static.flickr.com/3339/3331057050_4f78a81855.jpg?v=0" alt="" width="680" height="309" /> <img class="alignright" src="http://farm4.static.flickr.com/3660/3331051930_4f8b608bbf.jpg?v=0" alt="" width="670" height="303" /></p>
<p class="MsoNormal" style="margin: 0cm 0cm 0pt;"> </p>
<p class="MsoNormal" style="margin: 0cm 0cm 0pt;"><span style="mso-ansi-language: EN-GB;" lang="EN-GB"><span style="font-size: small;"><span style="font-family: Times New Roman;">With all the talk of recession and ‘testing economic times’ in the press recently, not to mention some of the industries leading players pulling out, this year’s RAC show was a bit of an unknown quantity. It was also the first real chance for everybody to get together and see how the industry was faring post downturn; what would attendance be like?<span style="mso-spacerun: yes;">  </span>Would anybody be buying?</span></span></span></p>
<p class="MsoNormal" style="margin: 0cm 0cm 0pt;"><span style="mso-ansi-language: EN-GB;" lang="EN-GB"><span style="font-size: small; font-family: Times New Roman;"> </span></span></p>
<p class="MsoNormal" style="margin: 0cm 0cm 0pt;"><span style="mso-ansi-language: EN-GB;" lang="EN-GB"><span style="font-size: small;"><span style="font-family: Times New Roman;">It came as no real surprise then that things started a little more slowly than previous years.<span style="mso-spacerun: yes;">  </span>Maybe not in attendance (at least that’s what the organisers would have us believe!) but certainly in terms of how many real enquires we were getting on the stand.<span style="mso-spacerun: yes;">  </span>However our new products received plenty of attention and the interest shown came from genuine leads not just ‘tyre kickers’ and this left us feeling confident for day two.</span></span></span></p>
<p class="MsoNormal" style="margin: 0cm 0cm 0pt;"><span style="mso-ansi-language: EN-GB;" lang="EN-GB"><span style="font-size: small; font-family: Times New Roman;"> </span></span></p>
<p class="MsoNormal" style="margin: 0cm 0cm 0pt;"><span style="mso-ansi-language: EN-GB;" lang="EN-GB"><span style="font-size: small;"><span style="font-family: Times New Roman;">The second day of any show is always the busiest and most important and this was no exception.<span style="mso-spacerun: yes;">  </span>Any concerns about the show that might have been lingering soon disappeared!<span style="mso-spacerun: yes;">  </span>From early on the stand was so busy that at times the team struggled to see everybody and the quality of enquiry was perhaps the best we’ve had from a show.<span style="mso-spacerun: yes;">  </span>People even tried to buy equipment straight of the stand.<span style="mso-spacerun: yes;">  </span>Far and away the best day of the event for us.</span></span></span></p>
<p class="MsoNormal" style="margin: 0cm 0cm 0pt;"><span style="mso-ansi-language: EN-GB;" lang="EN-GB"><span style="font-size: small; font-family: Times New Roman;"> </span></span></p>
<p class="MsoNormal" style="margin: 0cm 0cm 0pt;"><span style="mso-ansi-language: EN-GB;" lang="EN-GB"><span style="font-size: small;"><span style="font-family: Times New Roman;">Thursday carried on where Wednesday left off, albeit at a slower pace, with a steady stream of clients across the stand.<span style="mso-spacerun: yes;">  </span>We did well with building up contacts and customers up until lunchtime when as expected it all fizzled out, and an ever increasing horde of menacing looking tradesmen gathered around the edge of the hall signalling the end was nigh.</span></span></span></p>
<p class="MsoNormal" style="margin: 0cm 0cm 0pt;"><span style="mso-ansi-language: EN-GB;" lang="EN-GB"><span style="font-size: small; font-family: Times New Roman;"> </span></span></p>
<p class="MsoNormal" style="margin: 0cm 0cm 0pt;"><span style="mso-ansi-language: EN-GB;" lang="EN-GB"><span style="font-size: small;"><span style="font-family: Times New Roman;">The undoubted stars of the show for us were the new pieces being launched.<span style="mso-spacerun: yes;">  </span>The two new <a href="http://www.broughtoneap.co.uk/index.php/air-conditioning-">water cooled splits </a>and the <a href="http://www.broughtoneap.co.uk/index.php/air-handling-units">air handling units </a>seemed to have really caught peoples’ attention with their slimline design and massive duties.<span style="mso-spacerun: yes;">  </span>The facilities management people being particularly keen.</span></span></span></p>
<p class="MsoNormal" style="margin: 0cm 0cm 0pt;"><span style="mso-ansi-language: EN-GB;" lang="EN-GB"><span style="font-size: small; font-family: Times New Roman;"> </span></span></p>
<p class="MsoNormal" style="margin: 0cm 0cm 0pt;"><span style="mso-ansi-language: EN-GB;" lang="EN-GB"><span style="font-size: small;"><span style="font-family: Times New Roman;">The tried and trusted members of the <a href="http://www.broughtoneap.co.uk/index.php/air-conditioning-">Mighty Cool </a>range also sold steadily as did some of the heaters.<span style="mso-spacerun: yes;">  </span>It always comes as quite a surprise when, despite all the advertising we do, people come on to the stand saying “This is exactly what I need.<span style="mso-spacerun: yes;">  </span>How come I didn’t know this type of thing was available?”<span style="mso-spacerun: yes;">  </span>But that’s what makes a show such a unique and important part of the marketing arsenal.</span></span></span></p>
<p class="MsoNormal" style="margin: 0cm 0cm 0pt;"><span style="mso-ansi-language: EN-GB;" lang="EN-GB"><span style="font-size: small; font-family: Times New Roman;"> </span></span></p>
<p class="MsoNormal" style="margin: 0cm 0cm 0pt;"><span style="mso-ansi-language: EN-GB;" lang="EN-GB"><span style="font-size: small;"><span style="font-family: Times New Roman;">But the real value of a show, as we all know, is not something that you can really quantify immediately (if at all).<span style="mso-spacerun: yes;">  </span>The hard work of turning enquiries into sales only really starts when everyone is back in the office but the early signs are very encouraging. </span></span></span></p>
<p class="MsoNormal" style="margin: 0cm 0cm 0pt;"><span style="mso-ansi-language: EN-GB;" lang="EN-GB"><span style="font-size: small; font-family: Times New Roman;"> </span></span></p>
<p class="MsoNormal" style="margin: 0cm 0cm 0pt;"><span style="font-size: small;"><span style="font-family: Times New Roman;"><span style="mso-ansi-language: EN-GB;" lang="EN-GB">A couple of positives we did take from last week were that there is still plenty of opportunities out there for RAC manufacturers if you are adaptable, look and work hard enough.<span style="mso-spacerun: yes;">  </span>The government’s huge increase in public spending on projects such as the Olympics and the renewal of all secondary schools, plus the ongoing conflicts in </span><span style="mso-ansi-language: EN-GB;" lang="EN-GB">Iraq</span><span style="mso-ansi-language: EN-GB;" lang="EN-GB"> and </span><span style="mso-ansi-language: EN-GB;" lang="EN-GB">Afghanistan</span><span style="mso-ansi-language: EN-GB;" lang="EN-GB"> for example, is something our <a href="http://www.broughtoneap.co.uk/index.php/air-conditioning-/47">contract manufacturing division</a> did very well out of, with four military contracts picked up already.<span style="mso-spacerun: yes;">  </span>Now is also the time for British manufacturers to realise that we can now be competitive with the French and Italians and for allowing us to not only sell to the European market but also into our own market where we might previously have been undercut from abroad.</span></span></span></p>
<p class="MsoNormal" style="margin: 0cm 0cm 0pt;"><span style="mso-ansi-language: EN-GB;" lang="EN-GB"><span style="font-size: small; font-family: Times New Roman;"> </span></span></p>
<p class="MsoNormal" style="margin: 0cm 0cm 0pt;"><span style="mso-ansi-language: EN-GB;" lang="EN-GB"><span style="font-size: small;"><span style="font-family: Times New Roman;">To briefly summarise then, we feel RAC 2009 was another big success for us both in terms of catching up with existing customers and expanding our network and we’re already looking forward to another great show in 2011.<span style="mso-spacerun: yes;">  </span>You can’t escape the feeling though that it might not be to the same scale we’ve seen in the past and that the list of absences might, sadly, have increased quite a bit…</span></span></span></p>
<p class="MsoNormal" style="margin: 0cm 0cm 0pt;"><span style="mso-ansi-language: EN-GB;" lang="EN-GB"><span style="font-size: small; font-family: Times New Roman;"> </span></span></p>
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		<title>R.A.C Show 24th-26th Feb 2009</title>
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		<pubDate>Tue, 10 Feb 2009 15:02:50 +0000</pubDate>
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		<description><![CDATA[Our theme for the RAC show this month is: No gimmicks, just performance!
The Broughton philosophy has always been to deliver well built, cost effective solutions that do exactly what they were bought for.  During these testing economic times we feel this is particularly relevant.  We see no point in over complicating equipment with unnecessary whistles [...]]]></description>
			<content:encoded><![CDATA[<p><span style="font-size: 14pt; color: black; font-family: Verdana;">Our theme for the RAC show this month is: No gimmicks, just performance!</span></p>
<p><span style="font-size: 14pt; color: black; font-family: Verdana;">The Broughton philosophy has always been to deliver well built, cost effective solutions that do exactly what they were bought for.  During these testing economic times we feel this is particularly relevant.<span style="mso-spacerun: yes;">  </span>We see no point in over complicating equipment with unnecessary whistles and bells that in reality do little more than push up price, complicate operation and increase downtime with faults and, are nigh on impossible to service. Isn’t it preferable to have something that you can just plug in, walk away from and forget about?  And IF it does go down wouldn&#8217;t you rather be able to replace a component than the whole unit?</span></p>
<p><span style="font-size: 14pt; color: black; font-family: Verdana;">We will also be using the show as the platform to launch the latest exciting additions to our <a href="http://www.broughtoneap.co.uk/index.php/air-conditioning-"><span style="color: #800080;">Mighty Cool </span></a><span style="mso-spacerun: yes;"> </span>range.<span style="mso-spacerun: yes;">  </span>These will include a new water cooled split unit at 14.7kw, a redesigned MCWS250 and after a successful limited test release last year, our 30kw and 50kw <a href="http://www.broughtoneap.co.uk/index.php/air-handling-units"><span style="color: #800080;">Air Handling Units</span></a> will finally be unveiled to the general trade.</span></p>
<p><span style="font-size: 14pt; color: black; font-family: Verdana;">The increasing popularity and demand for water cooled split units and high volume air handling units within the facilities and events industries has lead to the redesign of our MCWS250 and introduction of a new unit, the MCWS500, as well as the two new Air Handling Units.<span style="mso-spacerun: yes;">  </span>This range of portable air conditioning has been developed in consultation with many of the industries leading players and as the result of many site evaluations.<span style="mso-spacerun: yes;">  </span>As the design remit differs slightly from conventional portable air conditioning these new units incorporate some tweaks which make them ideal for server rooms:</span></p>
<p><span style="font-size: 14pt; color: black; font-family: Verdana;">During the site visits a common problem observed was the lack of space.<span style="mso-spacerun: yes;">  </span>This not only limits the number of units which can be used it quite often meant that machines were squeezed in any which way possible making access very difficult. We have addressed this in two main ways:</span></p>
<p style="margin-left: 43.5pt; text-indent: -25.5pt; mso-list: l0 level1 lfo1; tab-stops: list 43.5pt;"><span style="font-size: 14pt; color: black; font-family: Verdana; mso-fareast-font-family: Verdana; mso-bidi-font-family: Verdana;"><span style="mso-list: Ignore;">1)<span style="font: 7pt &quot;Times New Roman&quot;;">       </span></span></span><span style="font-size: 14pt; color: black; font-family: Verdana;">The introduction of a 14.7kw unit.<span style="mso-spacerun: yes;">  </span>It might sound simple but more cooling from a single unit obviously reduces the number of units required!<span style="mso-spacerun: yes;">  </span>In many cases the heat load in the server rooms was between 8-13.5kw whereas the largest capacity split on the market was around 7.3kw and two machines were required.<span style="mso-spacerun: yes;">  </span>Our new model allows one unit to do applications were two would have been needed previously.<span style="mso-spacerun: yes;">  </span>This not only helps with the space issue but also cost (1 unit instead of 2).</span></p>
<p style="margin-left: 43.5pt; text-indent: -25.5pt; mso-list: l0 level1 lfo1; tab-stops: list 43.5pt;"><span style="font-size: 14pt; color: black; font-family: Verdana; mso-fareast-font-family: Verdana; mso-bidi-font-family: Verdana;"><span style="mso-list: Ignore;">2)<span style="font: 7pt &quot;Times New Roman&quot;;">       </span></span></span><span style="font-size: 14pt; color: black; font-family: Verdana;">The redesigned MCWS250, the MCWS500 and both the AHU30 and AHU50 all have very small footprints so take up minimal floor space. The air conditioning units also have robust fully swiveling castors allowing them to get into previously inaccessible spaces.</span></p>
<p style="margin-left: 43.5pt; text-indent: -25.5pt; mso-list: l0 level1 lfo1; tab-stops: list 43.5pt;"><span style="font-size: 14pt; color: black; font-family: Verdana; mso-fareast-font-family: Verdana; mso-bidi-font-family: Verdana;"><span style="mso-list: Ignore;">3)<span style="font: 7pt &quot;Times New Roman&quot;;">       </span></span></span><span style="font-size: 14pt; color: black; font-family: Verdana;">The AHU units both have an ‘all in one’ grille which allows cool air to be vented straight up, horizontally or via triple spigot ends.<span style="mso-spacerun: yes;">  </span>The spigots allow the units to pump the air into 3 separate areas from up to 15m away.</span></p>
<p><span style="font-size: 14pt; color: black; font-family: Verdana;">By offering specifically designed solutions which take into account the requirements of the people who use them, we can now give facilities managers across the country the equipment they need to get the job done.<span style="mso-spacerun: yes;">  </span>However, as with our entire range, the versatility of these units is such that they are also perfectly suited to any application requiring a portable split system. </span></p>
<p><span style="font-size: 14pt; color: black; font-family: Verdana;">Of course the show is not all about the launch of new products.<span style="mso-spacerun: yes;">  </span>We will also be proudly showcasing our existing ranges, the ranges that got us where we are today, of <a href="http://www.broughtoneap.co.uk/index.php/air-conditioning-"><span style="color: #800080;">Mighty Cool portable air conditioning</span></a> and <a href="http://www.broughtoneap.co.uk/index.php/fans"><span style="color: #800080;">Mighty Breeze fans</span></a>.</span></p>
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